RSNA 2020 Pre-event Online Brand Buzz Performance

Online analysis based on RSNA mentions in the period 29 Nov – 5 Dec 2020

29 Nov – 5 Dec 2020

The 106th Scientific Assembly and Annual Meeting by the Radiological Society of North America will be held as an all-virtual event November 29–December 5, 2020. RSNA 2020 is where you’ll find fresh opportunities to connect with the global radiology community and get a front row seat to the latest research, education and technological advancements.

Activity over time:

Brand Buzz:

30%

23%

16%

ENTERPRISE IMAGING

ARTIFICIAL INTELLIGENCE

INFORMATION SYSTEMS (RIS & HIS)

NEW PRODUCT LAUNCH

COVID-19

13%

31%

19%

10%

Relative shares are calculated out of all categorized posts within the respective social media

Competitive Brand Buzz:

Influencers & Online Buzz strategies:

INFLUENCER & INDUSTRY

CAMPAIGN & PITCH

Digitalization in times of crisis: a solution addressing some of the current challenges the healthcare systems are facing
Guidance on the imaging technology and diagnostic tools that will enhance radiologists' skills and ability to cope with future demands
Enterprise imaging platforms addressing workflow inefficiencies and improving radiologists' productivity

BIG PHARMA
Transforming Asthma, COPD and other Eosinophil diseases treatment, and further scientific advancement.
PHARMA
Using the years of expertise to develop new solutions and real-world data to inform patients manage risks
MEDTECH
Connected solutions for Respiratory and Sleep Care