Understanding the trade-offs of bringing value to your customers
We’re brining you an episode, full of extremely valuable information on another CX-transforming concept – Decision-as-a-Service. The conversation with our guest focuses on the key steps of the DaaS implementation process, and sheds more light on another framework we’ve discussed prior – jobs-to-be-done, as well as meta jobs, executed by staff members.
Graham Hill is a management consultant, Interim and Director with over 30 years of experience directing business transformation projects. He designs, develops, delivers and operates complex marketing and customer experience management projects for major corporate clients in finance, telco and high-tech among others. Currently, Graham acts as an Associate Director at Optima Partners. Talk to Graham on LinkedIn.
Understand the trade-offs that you need to make in delivering value for customers, and delivering value for yourself as a company.
— Graham Hill, for the CX Impact Podcast
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