To Each Their Own: 3 Myths About Customer Personalisation

Telecommunications Healthcare Industrial Production Consumer Goods Customer experience Text Analytics Advanced Analytics Market Research TABLE OF CONTENTS Myth #1: Personalisation is not for my company > Myth #2: You can’t personalise without owning tons of customer data > Myth #3: You can find an ‘out-of-the-box’ tool to run your personalisation efforts > Take action NOW > Personalisation these days is no longer a way to stand out, it’s an imperative.…

AI in Customer Experience: Get the Most of It!

Telecommunications Healthcare Industrial Production Consumer Goods Customer experience Text Analytics Advanced Analytics Market Research TABLE OF CONTENTS Custmer feedback with ease, speed and precision > Manage your customers and keep them longer > Predict your weak spots and handle them ahead of time > Keep in mind > A few years ago AI was merely the brainchild of sci-fi literature. Today, it is transforming virtually all industries - from international…

Big Data Analytics Business Transformation in the Logistics Industry

Telecommunications Healthcare Industrial Production Consumer Goods Customer experience Text Analytics Advanced Analytics Market Research How logistics companies evaluate their digitalisation efforts Moving away from simply having a data well to fully making use of this data is what will give companies the competitive advantage. The quest for it starts with the identification of strong Big Data use cases: Operational Efficiency and Customer Acquisition & Retention. We work with brands to…