We’ve Upgraded Our Brand Buzz Report
GET EXCLUSIVE INSIGHTS ON BRAND, PRODUCT AND INFLUENCERS BEFORE EVERYONE ELSE
BRAND INFLUENCE SCORE
Detect, analyse and measure how individual brands perform against their industry peers on LinkedIn and Twitter for a specific period of time in terms of activity and generated engagement on their posts.
COMPETITIVE BRAND STRATEGY
Take a closer look into what the top performing brands during the event talked about, and how it resonated with the key industry topics.
HOTTEST PRODUCT LAUNCHES
Discover the latest product and solution launches from the industry disruptors, and witness first-hand how their brand messaging and product validation brought their launch to the next level.
BRAND SHARE OF VOICE
Measure the online estate each brand has taken based on the total amount of brand mentions on LinkedIn and Twitter for a specific period of time.
KEY RSNA 2022 TOPICS
Frame, scrape and analyse the most talked about topics before, during and after the Congress is officially over.
MOST INFLUENTIAL INDIVIDUALS
Discover the most active and engaging individuals on Twitter and LinkedIn before, during and after the event is over.
Ready to get to the next stage of your customer experience journey?
Get in touch with our healthcare analytics leads during RSNA 2022 this November, and explore ways to improve brand perception, find the right solution and deliver exceptional experiences to your customers.
AWARDS & RECOGNITION
GemSeek & Philips–Finalist at Engage B2B Awards 2022
BEST USE OF DATA & CUSTOMER INSIGHT IN MARKETING
Our client–Philips, transformed their product and solution development mindset through a customer-first approach, where the company’s main focus in solution and product development is addressing their customers’ most urgent needs.
When Philips started working on an integrated solution for heart disease treatment, they reached out to us. We were tasked to ensure their successful positioning and launch.
The results from the studies were fed directly into GemSeek’s Voice of the Customer (VOC) Simulator. The Simulator allows decision-makers to explore insights at their own pace to best support their efforts in product or solution roadmap development.
THE NEW CX MANAGEMENT
Why and How the Companies of the Future Address Their Customers’ Needs Proactively
GemSeek’s Managing Director—Ivaylo Yorgov, has recently premiered a new book on customer experience—The New CX Management. The book is a practical and very comprehensive guide on how to proactively address customer needs in a very personalised way, focusing strongly on designing and implementing a future-proof post-sales service program.
About the author
Ivaylo Yorgov is an experienced research professional focused on delivering data-driven insights. He is currently leading the insights teams, which utilise traditional qualitative and quantitative methodologies, but also contemporary practices for understanding the customer, such as web mining and text analytics at scale. GemSeek’s clients benefit from his science-backed, innovation-driven approach to getting to the hearts and minds of today’s consumers.
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