The Five Most Intriguing Big Data Analytics Applications of 2018

Telecommunications Healthcare Industrial Production Consumer Goods Customer experience Text Analytics Advanced Analytics Market Research Big data analytics are transforming industries well beyond banking, manufacturing, and retail. Applications of the methodology are now to be found virtually everywhere, highlighting the value and versatility of tailored analytics solutions. In a special start-of-the-year issue we look back at some of the most compelling big data applications of the past year. TABLE OF CONTENTS…

Reduce Your Customer Churn Rate and Increase Profit with Robust Data Analytics

A McKinsey survey reveals that companies employing extensive customer data analytics to inform their business decisions achieve a over competitors that do not utilize analytics or do so sporadically. While average performers among survey respondents incorrectly attribute bottom-line success to their marketing, pricing and campaign management efforts, industry champions recognize their customer analytics and customer-driven initiatives as their main winning factor. With profitability directly linked to customer retention, the reduction…

Insurance Data Analytics

Telecommunications Healthcare Industrial Production Consumer Goods Customer experience Text Analytics Advanced Analytics Market Research Insurance Data Analytics for Competitiveness and Profitability When it comes to data analytics, vast unexploited opportunities await in the insurance sector. Pressured by tight profit margins and a flooded market, insurers are not blind to the potential advantages of using new technologies to handle their accumulated data. Powerful as it is, the application of actuarial science…