Sign up for an early access of RSNA 2022 Competitive Brand Buzz Analysis
GemSeek’s Brand Buzz competitive analysis reports are a handy tool for product, marketing and market intelligence managers to benchmark their event presence effectiveness.
This year’s RSNA Brand Buzz report features 2 brand new insights categories – product launch and brand social Share of Voice.
We analyse thousands of social media posts about the largest industry events to identify what the audience is talking about—hot topics, influential brands, trends, products and individuals who dominate the conversation online.
*Includes conversation before, during and after the event.
By signing up now, you are guaranteed to be among the first to receive the published report.
This year’s RSNA Competitive Brand Buzz report
is getting an exclusive upgrade
We’ve added 2 new types of event insights and benchmark how your brand performed against your direct industry competitors.
Scroll right to explore what’s included.
BRAND INFLUENCE SCORE
Detect, analyse and measure how individual brands perform against their industry peers on LinkedIn and Twitter for a specific period of time in terms of activity and generated engagement on their posts.
COMPETITIVE BRAND STRATEGY
Take a closer look into what the top performing brands during the event talked about, and how it resonated with the key industry topics.
HOTTEST PRODUCT LAUNCHES
Discover the latest product and solution launches from the industry disruptors, and witness first-hand how their brand messaging and product validation brought their launch to the next level.
BRAND SHARE OF VOICE
Measure the online estate each brand has taken based on the total amount of brand mentions on LinkedIn and Twitter for a specific period of time.
KEY RSNA 2022 TOPICS
Frame, scrape and analyse the most talked about topics before, during and after the Congress is officially over.
MOST INFLUENTIAL INDIVIDUALS
Discover the most active and engaging individuals on Twitter and LinkedIn before, during and after the event is over.
Our competitive Brand Buzz reports are a handy tool product, brand and market intelligence experts use to benchmark how they perform during large industry events
COMPETITIVE BENCHMARK
Measure how likely your competitors’ customers are likely to choose you over them.
BRAND & PRODUCT VALIDATION
Validate the expected benefits, outcomes, and reasons to believe that your product is better than your competitors’.
VOICE OF THE CUSTOMER
Understand customer brand perceptions and tailor your offering and messaging to better suit current market needs.
COMPETITIVE BENCHMARK
Measure how likely your competitors’ customers are likely to choose you over them.
BRAND & PRODUCT VALIDATION
Validate the expected benefits, outcomes, and reasons to believe that your product is better than your competitors’.
VOICE OF THE CUSTOMER
Understand customer brand perceptions and tailor your offering and messaging to better suit current market needs.
Competitive NPS & Portfolio Revamp
Our client—a world leader in medical device and health IT — wanted to revamp their ongoing global competitive NPS program and the entire healthcare portfolio the program covers.
READ SUCCESS STORY
Fuel your brand’s performance with our
end-to-end solutions for leaders in healthcare CX
BRAND POSITIONING
Capture performance insights through brand trackers that detect and analyse purchase funnel, brand value and preferred channels to improve brand building efforts. Get an instant snapshot of current performance around product launches, and track BrandBuzz through our laser-sharp social media listening technology.
Ready to get to the next stage of your customer experience journey?
Get in touch with our healthcare analytics lead during RSNA 2022 this November.
