The EXPO REAL 2023, held in Munich, served as a pivotal platform amidst challenging times in the real estate sector. Over 1,856 exhibitors and 40,000 participants from across the globe engaged in critical discussions encompassing pressing industry topics such as interest rates, sustainability, and digitalization. The event not only highlighted the existing challenges but also fostered a collaborative environment for professionals to explore potential solutions and seize new opportunities
Volume over time is tracked back to one month before the event when most exhibitors started announcing their participation.
Posts about the leading 5 topics are 70 % of all categorised posts.
*Relative shares are calculated out of all categorised posts within the respective social media.
The top brands that have generated the most engagement with their social media activity – likes, comments, reshares, etc
What did the highest ranking companies in the Brand Buzz analysis talk about?
CBRE showcased their breadth of expertise across various real estate sectors, and highlighted forward-looking discussions around ESG-compliant properties and market dynamics. Through a variety of panel discussions, networking events, and one-on-one interactions at their designated stand, they fostered discussions on industry trends, challenges, and innovative solutions. Post-event, they expressed a positive outlook on residential investments in Germany, particularly focusing on healthcare and life science properties, and anticipated new market dynamics moving into 2024, encapsulated in their optimistic motto, “step through the door in ‘24.”
Drees & Sommer showcased innovative solutions, intertwining real and virtual realms through an engaging Lego City model accessible via AR glasses, encapsulating complex issues like urban integration and digitalization. The firm’s diverse discourse ranged from exploring smart city visions to discussing sustainable, tech-infused real estate solutions, underlining the necessity of interdisciplinary approaches amidst rising global challenges. Their strategy fostered interactive, insightful exchanges, illustrating a forward-thinking, technologically adept stance toward tackling real estate and urban development challenges amidst a complex global landscape.
KPMG focused on collaborative engagements, expertise sharing, and embracing digital transformation in the real estate sector. They offered workshops, expert discussions, and insights into tax challenges, digital solutions, and ESG compliance in real estate. Moreover, they utilized the event to educate on global tax service models, and demonstrate their commitment to sustainable and digital advancements in real estate, reflecting an integrated approach towards addressing industry challenges.
Last year’s European Respiratory Society’s Congress (ERS) was held in Barcelona, Spain. The event welcomed thousands of delegates to unravel the newest advances in respiratory medicine and science. The scientific programme featured cutting-edge scientific sessions, practical workshops, interactive educational content and networking opportunities for visitors and companies that both exhibited and attended the congress.