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Healthcare Insights, October 2023

In this edition:

Discover the Hottest Topics and Leading Brands in the ERS Congress 2023 Brand Buzz Report

The European Respiratory Society (ERS) Congress, an annual gathering of respiratory specialists from around the world to present the most recent developments in the field, was held in Milan from September 9th to 13th. In our specialised Brand Buzz report, we have identified the hot topics, top-performing brands, and key influencers surrounding the event. Find out which themes dominated the conversation and which companies garnered the most engagement on social media.

Our Finalist Projects at Engage B2B Awards Show the Power of Data and Customer Insights

We are proud and honoured to announce that two of our MedTech projects have been shortlisted as finalists at the prestigious Engage B2B Awards:

 

☑️ “Best Use of Data and Insight in Marketing” with a multinational medical technology company.

☑️ “Best Use of Voice of the Customer” with a multinational healthcare company.

 

The projects are prime examples of how leading manufacturers use qualitative and quantitative research to shape innovation, product and marketing strategies for years to come. Fingers crossed as we eagerly await the results, but regardless of the outcome, these nominations reflect the hard work and dedication of our team in pushing the boundaries of what is possible in the MedTech industry.

On-Demand Webinar: Managing CX When Customers Are Complex Organisations

Our joint webinar with Medallia on “Managing CX When Customers Are Complex Organisations: Data, People and AI Best Practices” is now available on-demand. Watch the webinar at your convenience and discover:

 

☑️  Insights on how to effectively manage CX in complex organisations. 

☑️  Strategies to harness the potential of data and AI in enhancing CX. 

☑️  Real-world examples of successful CX management. 

☑️  Q&A session with industry leaders.

 

Don’t miss this opportunity to gain expert insights and strategies that can help you transform your organisation’s CX management.

About GemSeek

Experience GemSeek’s insights and analytics tailored for the MedTech industry. We support global medical device manufacturers and healthcare providers in improving brand equity, product validation, and customer experience. As a trusted partner to leading medical equipment providers, we offer comprehensive customer experience programs and data-driven decision-making. Gain in-depth market understanding to enhance product strategy, competitive benchmarking, and customer satisfaction.

Contact our industry lead today for expert guidance.

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